Hi. I'm Roxanne.
I have been a Realtor for more than twenty-five years. Associate Broker. Founder of Art House. Mother. Marketing nerd. Reluctant authority on rooster removal during open houses. (Long story. It's filed in Funny Things I've Seen.)
I started this publication because the real estate internet is exhausting. It's all square footage and stainless steel and the same five stock photos of agents shaking hands in front of a generic stucco house. None of it tells the truth.
The truth is that real estate is messy. It's funny. It's emotional. It involves crying in cars, eating Chick-fil-a out of the passenger seat, and explaining to a buyer for the third time that "as-is" does, in fact, mean as-is. The truth is also that it's wonderful. People build whole lives inside these houses, and I get to stand in the doorway for a few months while they figure out which one.
Behind the Sign is where I write that down. Some of it is craft — marketing, photography, how a house actually gets sold in 2026. Some of it is Birmingham, which I love embarrassingly. A lot of it is stories. After twenty-five years, the stories pile up.
Is 2026 a Good Time to Buy a Home in Alabama? Let’s Talk Perspective, Not Predictions-Because I’m a Realtor Not an Economist.
Every year—without fail—this question pops up: “Is now a good time to buy a home?” They asked it in 2000.They asked it in 2008.They asked it in 2016.They asked it in 2020.And yes, they’re asking it again as we head into 2026. The headlines change. The talking points change.But the real question unde
Living in Mt. Laurel, Alabama: What to Know Before You Buy a Home Here
Mt. Laurel If you’ve been searching for the “best walkable neighborhoods in Birmingham” or “Mt. Laurel Alabama homes for sale,” let this guide be your resource. Mt. Laurel is one of Shelby County’s most recognizable neighborhoods — not because it’s flashy, but because it was designed with intention.
The Real Questions Buyers Ask Before Building a Custom Home
And the Honest Answers Most New Construction Buyer’s Agents Don’t Give Written by Roxanne Hale, Broker, New Construction Buyer’s Agent, Brokered by RealtySouth Custom home conversations usually start with dreamy phrases like, “We just want something exactly like what we want,” and end with someone s
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